Tuesday, March 11, 2014

Behind the Scenes: A Social Media Manager's Experience

My phone started buzzing at about 9:10 p.m. on Monday night. One notification, then two, then three... I checked in on Twitter and discovered that Rich Peverley, a St. Lawrence alumnus, had collapsed during the Dallas Stars game.

The messages began pouring in. Being St. Lawrence's social media manager is an absolute privilege, and of course I sent out a tweet from @StLawrenceU to show our support. But it's what everyone else was posting and sharing that meant the most - and more often than not, no one sees all of those posts except me.

One of my goals this year has been to find ways to let people into my little social media world when I could and share what I experience because sometimes, I feel a little selfish that I'm the only one that sees it and is able to feel the sentiments in real time. I knew I couldn't retweet everything from last night; but even if I could, those tweets on their own don't tell the same story as all of these posts put together.

So, here it is - an illustration of Laurentian pride and our spirit, all compiled into one place thanks to Storify and social media. Get better, Rich!


  1. GREAT stuff, Meg. Thanks for taking the time to share with us. #L4L

  2. Paid On Facebook?

    We currently have tons of openings for social media workers.